Vartavar (or Vardavar in its Eastern Armenian pronunciation) is a water festival that has been observed since pagan times and was adopted and adapted by Christianity. The day was originally dedicated to the pagan goddess Astghik, the goddess of water, love, and fertility. Its name comes from the roses (vart means rose in Armenian; var means go up or rise) that were offered to her during the celebration.
Vartavar is observed 98 days—or on the 14th Sunday—after Easter, and this year it falls on 13 July. The festival is celebrated on the streets of Yerevan where people use buckets, cups and even hoses to douse friends, family and complete strangers with water. It’s an opportunity for children to play pranks on grownups, and for everyone to cool down from the sweltering summer heat.
July 11, 2015